I have seen that ad during some late night golf telecasts and it has all the stench of a scam. First I would suspect that the club is likely not to conform and thus be illegal. Secondly I have never heard of the guy Paulson that is pushing this club and if he is supposed to be some great tour pro then that doesn't say alot for the name recognition. Finally, when they show the golfers hitting balls with it it shows the track line of the shot. Maybe it is just me but it seems the ball sure reaches its peak arc in the trajectory and starts dropping rather quickly for them to make such a claim about how the club hits longer shots. Plus when it shows the dispersion chart you can see several hits by the club that went shorter than the regular driver.
I put this guy as no better than the clown that tries to sell you the Hammer driver on late night TV. You know, the one that yells POW or grunts after hitting the ball and has the sound of a jet engine piped into the ad.
According to the Q&A section on that web page, the GX 7 is 100% conforming to the USGA Rules of Golf.
It has some interesting specs.
14 Degree Loft Which is more than a standard Driver, less than a typical 3 Wood.
267cc clubhead volume
43" length Which is in line with today’s standard 3 Wood.
Here is another interesting looking club.
Power Play Caiman X2 Rawpower Fairway Wood
Following link has a video.http://www.hirekogolf.com/power-play-caiman-x2-rawpower-fairway-wood-custom-assembled.html
3 Wood Loft (15 Degree), but with increased clubhead weight.
42" Length Which is in line with a standard 5 Wood.
Here is the Product Description from the above link.
"In 2008, the original Power Play Caiman Raw Power fairway wood debuted. It was designed to solve a common problem that many golfers experience - not being able to hit their #3 wood as solidly as their #5 wood. By increasing clubhead weight, reducing clublength, and creating a hotter face, the Rawpower allowed golfers to improve accuracy without sacrificing distance. Since the inception, the Raw Power has become our #1 selling and performing #3 fairway wood. The all-new 2012 Caiman X2 Raw Power takes those same principles and pushes it to the next level with a hotter face and improved aerodynamics for even longer and straighter shots."
I presume a main goal of the GX 7 club and the Power Play Caiman X2 Rawpower club is to make it where amateur golfers don't have to use a Driver. I presume a Driver may be considered to be the most overrated club in an amateur's bag.